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state the term- channels of distributionyou are aware that when a manufacturer of a product is located at one place its consumers are located at
enumerate about the objective based pricingthis method is applicable to introduction of new innovative products if at introductory stage of the
illustrate about the demand based pricingat times prices are determined by the demand for product under this method without paying much attention to
what is competition based pricingin case of products where market is highly competitive and there is negligible difference in quality of competing
determine the cost based pricingunder this method price of product is fixed by adding the amount of desired profit margin to the cost of product if a
state the methods of price fixationmethods of fixing price can be broadly divided into the subsequent categories1 cost based pricing2 competition
name the factors affecting pricing decisionsa costb demandc competitiond marketing objectivese government
state the government regulation - pricing decisions prices of some basic products are regulated by government under the essential commodities act for
what are the marketing objectives - pricing decisions a firm may have different marketing objectives like maximisation of profit maximisation of
determine about the competition- pricing decisionsprice charged by the competitor for similar product is a significant determinant of price a
state about the demand - pricing decisions demand also affects the price in a big way when there is limited supply of a product and demand is
explain the term cost -pricing decisions no business can survive unless it covers its cost of production and distribution in large number of products
state the pricing and factors affecting pricing decisionsprice is the consideration in terms of money paid by consumers for bundle of benefits heshe
what are the intangible goods intangible goods refer to services provided to individual consumers or to organisational buyers industrial
explain about the tangible goods most goods whether these are industrial goods or consumer goods and whether these are durable or non-durable
enumerate about the non-durable goods non-durable goods are products which are normally consumed in one go or last for a few uses illustrations of
what are the durable goods durable goods are products that are used for a long period ie for months or years together illustrations of such goods
illustrate an example of industrial goodssame product may be classified as consumer goods and industrial goods depending upon its end use take
determine about the industrial goods goods meant for consumption or use as inputs in production of other products or provision of some services
what is speciality goodsdue to some special characteristics of certain categories of goods people generally put special efforts to buy them they are
explain about the shopping goodsthese are goods that are purchased less frequently and are used very slowly such as clothes shoes household
what is convenience goodsdo you remember last time when did you buy a packet of butter or a soft drink or a grocery item perhaps you dont remember or
state the term- consumer goods goods meant for personal consumption by households or ultimate consumers are known as consumer goods this includes
state the classification of product product can be broadly classified on the basis of 1 use 2 durability and 3 tangibility lets have a brief idea
state the term product according to jerome mccarthya product is more than just a physical product with its associated functional and aesthetic