Start Discovering Solved Questions and Your Course Assignments
TextBooks Included
Active Tutors
Asked Questions
Answered Questions
Question: Many people would find it easy to believe that the aforementioned mistakes tend to be committed by smaller, inexperienced firms that are new to export. However, many people would be surpri
How does the Environmental Energy Program contribute to Wal-Mart's finance or how does it fit in to their Financial Statements such as balance sheet, income statement, or cash flows?
Problem: What are the pros and cons of using the web as a distribution channel? Are there some situations where it should not be a part of the channel mix?
Problem: Considering the different tasks a salesperson must perform, how is the job different for an automobile salesperson and a representative selling a computer system?
How will the distribution channels differ for an organization that primarily provides a service from one that produces a tangible good? What similarities will exist?
Question: Public Relations strategies are often used to increase exposure of a brand and/or product with the direct expectation of increasing sales as a result of heightened awareness.
Choose one of the top ten companies and perform research to find out how your chosen company uses societal marketing in their overall marketing plan and what impact it has made on their annual reven
One of the fundamental elements of theoretical marketing is that no single product or brand can fulfill the universal needs of all potential consumers thereby necessitating an organization to underg
Is it worthwhile for every organization to determine its customer's purchase behavior, decision making process, lifestyle choices, and other psychographical variables? Why or why not?
What are some of the ethical considerations that marketing professionals face? How do these situations develop, and how should they be addressed?
Question: How has technology affected marketing? What types of activities, efforts and strategies does it make possible or more effective? Are there any types of activities, efforts or strategies w
Problem: Should manufacturers be allowed to force the retailers that carry their products to sell the manufacturers' products at the prices specified by the manufacturers?
Blues Corporation is considering shifting its European production facility from western Germany to eastern Germany. There are two key factors motivating this shift. First, the labor cost is lower in
Jay Conrad Levinson's 'Guerilla Marketing' book: provide three rules including a definition of each and give an original example of each.
Provide two examples, either from personal experience or well-publicized cases, of companies that have made cultural assumptions of a particular target market or demographic group that have resulted
Question: Can you please tell me the potential benefits of networking and why it is important. If you are seeking an operations management position, how can networking enhance your career plans and
Problem 1: What are the risks of knowingly excluding a group from a specific marketing/feedback campaign or message? Problem 2: How can these risks be mitigated? Give specific examples.
Companies face many challenges when making crucial decisions to expand. The question can be either one of market specialization or product specialization.
Select a case study (you can look for your case study on Caseplace.org or select one from Harvard Business Review) illustrating communicational pitfalls in global marketing. Analyze the case, and pr
Prepare talking points on how ITO should price its services compared to the many domestic and international companies in the same market niche and why.
Problem: I'm doing a book report on "The Popcorn Report", but I do not know how to format the report, or what to add about the book?
Identify environmental factors that may influence consumer perception of the marketing message associated with your selected product or service.
Q1. How would you assess Wendy's handling of the crisis? Q2. How would you assess its treatment of Ayala in a public relations sense?
Question: In the area of intermodal, how would one determine if rail cars provide the best overall service to a customer.
I want some help in writing a 2 to 3 page expansion strategy for a company to include sending out press releases and give public interviews; however, it is also my job to provide information to exe