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q effect on children in aspect of advertisingeffect on children - when kids plus children watch an advertisement they are unable to assess the
q effect of materialism in adsadvertising makes people purchase the things which they dont need advertising unnecessarily append statusprestige pride
q effect on standard of living in aspect of advertisingadvertising has decrease the cost of distribution production promoted competition and thus
q effect on media in aspect of advertisingall kinds of media viz magazines tv newspaper earn a lots of revenue from advertisement a newspaper is sold
q explain about deceptive advertisingdeceptive advertising demotes to untruthful misleading and fraudulent advertisement several advertisements make
q explain briefly social ethical legalamp economical aspect of advertisinganswer - social aspect of advertising- advertising affects a variety of
how relationship can be improved-1 not advertising for instant competitive units of its clients2 previous approval of client for all expenditure
q how agencies gain clients1 acquire new clients as a result of referrals from existing clients2 searching of new clients by making calls writing
q principle of efficient clint agency relationshipprinciple of efficient clint agency relationship-following points improve the car effective1 not to
q explain client agency relationshipmeaning clint agency relationship among advertiser and the ad-agency cordial relationship with full trust as well
q how to select an ad agencyfinancially sound - the ad-agencies which are monetarily sound and have good turnover have better contract with media
q selection of an ads agency by quality and calibre of staffquality and calibre of staff - ad-agency has a variety of specialists like models
q selection of an advertising agency by past record1 who were the past clients of agencies why they left the agency how long were they with agency
creative skills and new ideas- creativity is the major element of advertising if the ad-agency is competent of generating new ideas which are
q selection of an advertising agency by rates chargedrates charged- the rates offered by the advertising agency must be quite responsible these rates
service offered by ad-agency- these days ad agencies give wide range of services like planning and preparation of ad and execution of ad with
q selection of an advertising agency by image of agencyimage of agency- prior to selecting the ad-agency advertiser must enquire about its integrity
advertiser must avoid giving his advertising work that agency that handles the advertising work of his competitor for the reason that in that case ad
size of an advertising agencysize- both large size-agencies as well as small size agencies are available each has its own merits and demerits
q choice of an advertising agency by locationa main consideration in the choice of an advertising agency is location of office of agency a
q selection of an advertising agencythe advertiser should be very careful in selecting the advertising agency the success of advertising-campaign
q organisation of ad-agency on group basisfor effective supervision of a variety of advertising departments and there functions different advertising
q what is advertising agencyadvertising industry engages three major components advertiser media and advertising agency the person who makes a
q show the factors affecting the advertising budgetfactors affecting the advertising budget1 market size2 stage in product life cycle3 advertising
marginal approach to ad-budget - in this schema advertisement budget is decided on the basis of marginal costs and marginal revenue of advertising