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questiona the role of the marketing manager in the strategic marketing planning process is critical discuss this statement by giving suitable
question 1a explain the stages involved in the product life cycle concept and their relevance in marketing decision making you may use any
question 1i describe the storage facilities for the receipt of goods from suppliersii what are the factors involved in the arrangement of food in
question 1you have been appointed as a marketing manager for a restaurant selling lsquohealthy food in the city centre they have asked for your
question 1i explain why the control system is an important aspect of the food and beverage management of a hotelii discuss the necessity and
question 1one of the main components of food and beverage management is effective supervisioni with relevant examples from the industry explain the
question 1explain why purchasing is an important aspect of food and beverages management and control what are the purchasing procedures and how are
question 1what are the purposes of a food amp beverage control system for a first class medium-size hotel running 3 three food amp beverage
question 1explain the various stages of the product cycle and explain why it is necessary to follow the procedures regarding this cyclequestion 2i
question 1you have just been appointed as food amp beverage controller of a medium -size hotel and you have been requested to set up a new control
question 1what is the food production cycle explain in detail the process of production sales and service with regard to supervision quality and
question 1a distinguish clearly between the aims and the specific objectives of a food and beverage operation critically assess some of the specific
question 1i use appropriate examples to describe and elaborate on the functions of advertisingii there are different types of advertising like
questiona increasingly companies are using direct marketing to reach carefully targeted customers more efficiently and to build stronger more
questiona give three reasons why price is a very important element of the marketing mixb discuss the different situations that may lead a company
questiona provide the major sources of external new product ideas and explain why these sources offer advantages over internal sourcesb each product
question 1explain how effective management of expatriates is increasingly been recognised as a major determinant of success or failure for
each country or region has a specific culture which is due to similarities in religion language beliefs and values this could result in a cultural
question 1a the only type of risk that that exists in the banking sector is credit risk do you agreeb describe the concept of bank
questiona using illustrative and numerical examples differentiate between speculation and arbitraging in the context of foreign exchange marketb one
questionyou have been appointed as the treasurer of robin international an electronic firm with many subsidiaries abroad the management of robin
questiona explain fully why and how government intervenes in the foreign exchange marketb changes in the equilibrium exchange rate between a pair of
questiona what should management do at the time of maturity stage to avoid decline of a product explain your answer with the help of different
questionbriefly discuss the three major steps in target marketingsuppose you are going to purchase a mobile phone explain how you would apply the
question 1to what extent can the marketing concept guarantee business success in todays highly competitive business environmentquestion 2a define the