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Your assignment is to outline a marketing plan for Ajax. Ajax wants you to consider product policy, pricing, promotion and distribution issues.
Write a business proposal letter to the Carter and Clinton foundation for an assistance, Helping you to established the first public library in the west African country Liberia of its kind.
Compare and contrast marketing in Malaysia and in the United States. In your comparison, analyze the marketing environments of each country including, but not limited to, cultural, political, legal,
You notice that among the five largest cardiology groups in your area there is a threefold difference between lowest and highest use of your penetrated market. Using what you know about local area v
Why is it important to evaluate public relations? How does a business evaluate public relations? How is the data compiled? What types of services might a business use to gather this data?
Imagine you are working on a Marketing Plan for an Etiquette Consulting Business for the 21st, with a primary target audience of urban youth in the age range of 12-18. The service will include a ful
Describe three selective processes and how they affect consumers. Which of these three most affect you? Illustrate why you picked the one did with some examples.
Question 1. When can media involvement be useful in a crisis? When can such involvement be a hindrance? Question 2. How can companies' best use the media in crisis planning?
What are the principal differences between a functional structure and a multidivisional structure? Why does an organization change from a functional to a multidivisional structure?
Explain why the first product you chose was a High Involvement purchase and why the second was a Low Involvement purchase.
Problem 1: Compare and Contrast two distinctly different organizations on how they use information systems in their organizations. Problem 2: What are 4 competitive strategies (briefly describe them
- Describe the economic structure of the country. - Discuss the imports and exports of the country. - Explain the country's potential development.
Problem 1: Follow the path of the Apple i-pad with regard to the consumer adoption process. Problem 2: Define in full detail the 5 product levels.
First, explain the mirror metaphor. Then, apply it to how Levi’s jeans, the iPAD and Crest White Strips fit into (or not) our American culture. (Minimum 25 lines)
Develop a general overview of the market to be entered (economy, legal environment, political environment, demographics, culture, geography, infrastructure etc.).
Discuss the strengths and weakness of event marketing and sponsorship in comparison to the other approaches in the IMC plan.
Prepare a sales presentation for a Walmart purchasing agent to convince the purchasing agent that Walmart needs to sell your product. Make sure you mention your competition.
Present the pros and cons of using celebrities in marketing campaigns with a product that is currently using a celebrity in their advertisements and make a case for using/or not using a celebrity to
Advertisers have special responsibilities when advertising to children or collecting data from children online. They should take into account the limited knowledge, experience, sophistication and ma
Why is it important for marketers to monitor current trends in marketing? How does a marketing information system identify and measure trends?
What is a marketing decision support system? What are some of its key features? Why is a MDSS important for health care organizations?
The solution is comprised of an essay (over 1000 words) describing in detail the impact of socio-economic position has on motivating consumer purchasing.
In almost all cases, manufacturers find it more efficient to use intermediary retailers, wholesalers, and middlemen to transfer ownership of products to the ultimate consumer.
Problem: A marketing approach to introducing a new product into the global marketplace and the challenges it faces.
Why are marketing channels and intermediaries necessary in foreign markets? What is the most important function carried out by intermediaries? Why? Why do channel arrangements sometimes need to be