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order winning order qualifying and order losing criteriahill 1993 introduced the idea that as well as order winning criteria owc there is also order
mass customisation - operation strategythis example of mass customisation is rather limited in scope to denim trousers a customer who wishes to
needs for trade- offs - business strategyin recent years another reason for questioning the need for trade-offs has arisen in manufacturing
total quality management and just in time in trade offswhen skinner first introduced the ideas of trade-offs and focus it was generally held that
concept of trade off in business strategythe trade-off concept was first introduced by skinner 19691974 who carried out a large study of successful
determine that the trade offs of operations systems is correctyou may wish to ponder this trade-offs for a moment and ask the question is this
approaches to determining operations strategythis describes aspects of operations systems and performance measurement including trade-offs between
contents of an operations strategy the contents of an operations strategy is the policies plans performance targets which the organisation wishes
responsiveness - customers needs for a producthow quickly the operations system reacts to changes in customer demand this may be considered as
reliable delivery - customers needs for a productthe degree to which the operations system delivers its products or services on time dhl can
fast delivery - customers needs for a productthe time between a customer placing an order and receiving the product or service the royal bank of
volume flexibility - customers needs for a productthe readiness with which the operation systems output can be adjusted in response to sharp changes
rapid innovation - customers needs for a productthe readiness with which the operations system can generate new products and services and get them to
customisation - customers needs for a productthe ability of the operations system to tailor its outputs to meet special requirements of customers
quality and reliability amp after sales service - operation strategyquality and reliability the extent to which the customers expectations are
low price and product features - operation strategylow price the ability of the operations system to satisfy the customers requirements more
customer needs - business strategya key aspect of developing business strategy is the determination of customer needs and wants in the markets to be
considering strategic choice - operation strategystrategic analysis will be covered in strategy - analysis and evaluation the following points are
terminology of operation strategy it might be useful just to put some description to the terms used repetitively in this section terminology
introduction of operations strategythe term strategy given in the collins english dictionary is the art or science of the planning and conduct of a
responsibilities of operations managers in operation managementthe responsibilities of operations managers 1 understand and participate in setting
interaction - service process matrixinteraction refers to the degree to which the customer can intervene in the process eg in a restaurant the
labour intensity - operations functionlabour intensity is defined as the ratio of the labour cost incurred to the value of the plant and equipment
variations in customer contact - the service process matrixthe classification schemes so far discussed are one-dimensional and do not adequately
examples of variations - operations functionvolume