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Question 1: Would Kyocera be a good company to work for? Why or why not? Question 2: Is Inamori's leadership style linked to Kyocera's core competencies? Why or why not?
Problem 1: Identify segmentation criteria that can impact a target selection. Problem 2: Describe the organizational buyers and consumers and the factors that influence their purchasing decisions.
Problem 1. What is the relationship between differentiation and positioning of products and services? Problem 2. What is the impact of the product cycle on marketing?
What resources, capabilities and technology have impacted Nokia's marketing decisions? Analyze the importance of social responsibility and ethics as related to Nokia's marketing?
The cookies have a mixed chocolate-pineapple flavor and will be targeted at the premium end of the market. Discuss the six W's of a descriptive research design and how they may be adopted for Sweet
You’ve just been told your company (a Fortune 100 public company) will miss its quarterly earnings target. How do you announce this and to whom?
Question 1. Distinguish between a generic market and a product-market. Provide an example.
Question 1. I need to understand what Public/Relations mean? I need your personal opinion about what P/R means and three definitions. Question 2. What does it mean when they say compare and contrast
My research topic is reducing Obesity in Children. I need help getting started. Any help will be appreciated. Throughout the course, you will be developing a marketing research proposal. For this unit
Trading up and down are product strategies and are closely related to the business cycle. It seems that firms trade up during periods they are doing well and then trade down during recession.
The company is concerned that they may lose their relationship with current customers and suppliers who might use the interent service to pick products from differnt channels. Question: What is the
You work for a shopping mall development and management company. Your company is considering adding on to each of the malls that it manages. These additions would house a common area for individuals
Kathon product sales have been disappointing considering the potential market available and the quality and benefit provided to consumers. The product is a metalworking fluid designed to kill microo
Question 1: Can you please explain and give your personal opinion, of what are the organizational and societal functions of Public Relations? Please differentiate between both.
What types of questions would be asked in a focus group for determining what type of promotional material/media should be used to promote the opening of a new restaurant?
Question 1: What are the key elements of Microsoft's marketing strategy for the XBox 360?
Question: What questions would you ask in an online survey to understand the following topics: The survey will be given to participants online and will be used in the opening of a new restaurant.
Which problem would best be addressed using a probability sample? Why? What type of sample would you suggest and why?
How to identify and monitor changing customer base? How does store image affect customers?
As a marketing strategist, what will you need to consider when contemplating entering the international marketplace?
Question: Can you please give me four examples that will explain the four channels below 1) Channel advantage 2) Channel coordination 3) Channel Conflict 4) Channel Power
Identify quantifiable elements that can be used to evaluate, monitor, and control the effectiveness of your marketing plan.
What are some of the growth issues in an economy that is being restructured, facing rapid inflation, and experiencing an influx of foreign competitors with domestic companies seeking to survive?
What are the 4 characteristics of a successful customer service system? How could both internal and external customer service be improved at Studio Productions to affect customer satisfaction and lo
JavaJoy, Inc. was founded by Hank Sanchez in 1980. His vision was to elevate coffee to the epicurean level of fine wine. Hank's family had been in the coffee bean brokerage business for generations