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Sue of Sues Sandwiches, sells sandwiches and soda from a sidewalk cart in a popular park near her house
When Stephen Wozniak and Steve Jobs envisioned a computer in every home, computers were large, expensive machines available only to the government
Is there a service presently available to only a few consumers? Or one that is not available yet?
You own a small record label. You sell CDs through your Web site for $15, including shipping and handling. You get an offer from someone who owns a record store
Trial practice is dramatically di?erent in Britain. The lawyers for the two sides, called solicitors, do not go into court.
A. G. Lafley joined Procter & Gamble (P&G) in 1977 as brand assistant for Joy dishwashing liquid.
What is strategic entrepreneurship? What is corporate entrepreneurship?
How do firms develop innovations internally?
Former CEO Ron Johnson designed and tried to implement a new strategy for JCPenney (JCP)
What would be the best thing about owning your own business? What would be the worst?
If you were to start a business, what would be your opportunity cost? In other words, what is the next-best use of your time?
Describe an idea that you have for a business. Explain how it could satisfy a consumer need.
Explain how profit works as a signal to the entrepreneur.
Shawn is creating a business that provides advertising on public restroom stall doors. He is funding the project from his personal savings of $5,000
What factors make the difference between a good business plan and an excellent one?
Explain why the executive summary is the most important section of any business plan.
Name three categories of investors/lenders that might have an interest in your business plan.
What five entry modes do firms consider as paths to use to enter international markets? What is the typical sequence in which firms use these entry modes?
Cisco Systems is in the business of building the infrastructure that allows the Internet to work
What are the three international corporate-level strategies? What are the advantages and disadvantages associated with these individual strategies?
What incentives influence firms to use international strategies?
What are the seven primary problems that affect a firm's efforts to successfully use an acquisition strategy
What are the strategic competitiveness outcomes firms can reach through international strategies, and particularly through an international diversification
It also exemplifies the difficulty of managing an international strategy and operations.
What is the definition of cooperative strategy, and why is this strategy important to firms competing in the twenty-first century competitive landscape?