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Identify policies which might support the four outcomes identified in the Harvard model, namely commitment, competence, congruence and cost efficiencies?
What is meant by no brow consumers? What relevance does this approach have to traditional market segmentation approaches?
Choose any recent technological advance. Analyze the opportunities and threats which might follow from that advance.
Choose any recent legal controversy and evaluate the potential impact of that controversy on a firm you are familiar with.
Select one recent example of a micro political risk. Evaluate the likely impacts of this on a firm you are familiar with.
Consider some of the implications of this ‘baby-boomer' analysis for households, businesses and governments.
What are the changing lifestyles attitudes involved in the discussion of these two products?
Who do you think are the ‘Special K demographic'? Can you think of any instances of yoga being used to promote products?
Why can you identify some of the opportunities and threats which might result from this technological change?
Identify various goods and services which might be impacted, favorably or unfavorably, by the trends identified.
Identify some of the goods and services likely to be affected by the rise in the grey market. What other implications might result from this trend?
Why have guaranteed fixed-rate annuities become such a worry for insurance companies? Why do women receive lower annuities than men?
Working the longest hours in Europe has turned British into convenience seekers. Identify other likely winners and losers from the trends in this case study.
What type of market structure describes the agency catalogue industry? What has happened to the traditional target market of the catalogues?
In what ways does HIVAids, and the poverty associated with it, make sustainable development all but impossible for such developing countries?
Why might conventional GDP data be criticised for overstating the true increase in living standards?
Why does the UK government seek to influence merger activity? Briefly review the ways in which it seeks to influence merger activity.
Examine the arguments for and against deregulation, using examples to support your points wherever appropriate.
Why is it often suggested that imperfect information will result in a misallocation of resources? How can such a misallocation be avoided?
What do you understand by a ‘negative externality'? Consider the impacts of a negative externality on resource allocation and the policies which might be used.
What is meant by marginal social-cost pricing? Outline the benefits and problems of introducing a comprehensive scheme of marginal social cost pricing.
What might help the final multiplier effect from the proposed £2.4bn of government expenditure to be larger or smaller?
What is meant by ‘the danger of over-investment'? What are the benefits of ‘shifting the focus from investment to consumption'?
Read the text below and answer the question. Backward linkages- What is the relevance of these findings to the use of the national income multiplier?
What measures would be particularly helpful to you as you seek to expand your business?