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Using the sample Marketing Plan inMarketing and Management (pp. 60-65), consider your product launch to date, reflect on additional learning, and refine to create a Marketing Plan for your new produ
Choose an editorial article from the New York Times or the Wall Street Journal. Browse the library and choose an editorial that addresses a business issue that interests you.
Define the type of marketing that will be used for the business.Distinguish the type of organizational structure that will be used in the business.
What type of control focuses on measuring a company’s products territories, customer groups, segments, trade channels, and order sizes to help expand or eliminate any products or marketing act
Provide a rationale for why your target market segmentation approach is reasonable or appropriate (from a marketing perspective) given your market and organization.
What different leadership roles and functions does this person fulfill? How are these roles similar? How are they different?What obstacles has this person encountered as a leader?
Select a current product with which you are familiar, and pitch a new Integrated Marketing Communication plan (IMC) to your client.
Using the cardinal rules of medical ethics as a base, design a policy that you would implement as an administrator of a health care organization(s) for both public health and health services. Discus
The purpose of the Final Paper is for you to culminate the learning achieved in the course by demonstrating your knowledge of organizational management by synthesizing the information from class int
Prioritize the major impediments to quality health services and discuss the possible solutions for the first two, along with ethical implications.
A summary of the internal environment, including the organization’s values and the key elements of the organization architecture that influence worker behavior.
Develop a research paper on a topic of interest related to this course. Students should work on this assignment throughout the duration of the course to ensure they have plenty of time to comp
Analyze the formation and dynamics of group behavior and work teams, including the application of power in groups.
Hewlett-Packard sells personal computers through specialty computer stores, electronics superstores, and its own Internet site. What is the marketing mix variable that is being considered here?
When writing a business plan, what are the potential audiences that you should address and how would you adapt your business plan to each of the audiences?
What is a research question that you would like to answer? Write the null and research hypotheses. Would you use a one- or two-tailed test? Why?
RC Productions, Inc., a manufacturer of high-end remote control airplanes, has asked you to assist them with their channel flow.
Select a marketing topic of your choice (examples include: Global Marketing, Services, Pricing). Begin your research by using the GCU Library or an electronic database search.
You should specify the degree of complexity of this process, the elements that can trigger the buying process as well as the major internal and external factors that can influence the behaviour of t
How can cultural differences among audiences affect how public relations messages are interpreted and received? Why should an organization's logo be pretested prior to engaging in communication or
Discuss the marketing channel you have selected for the product. Describe the marketing intermediaries and why those are the best ones for your product distribution.
Describe the target country (the country cannot be the United States) and the rationale for introducing your product to the target country.
Must be six to eight double-spaced pages in length (excluding the title and reference pages), and formatted according to APA style as outlined in the approved APA style guide
Select a product or service. Then select three different organizations that provide your selected product or service and compare the prices associated with your selected product or service.