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A strategic management plan is vital for the company business today. Review the company scenario at the beginning of the course for additional informatio regarding growth goals.
Select an organization with which you are familiar, and identify an issue within that organization that would have both organizational and societal implications.
Distinguish the marketing approach that a health care marketer would take to handle products and services to a marketer of consumer goods.
How has the company’s strategy changed from the original generic strategy that was applied?How would you describe the central elements of Amazon’s strategy?
The administrator of a small, acute-care hospital is faced with his first managed care contract. He meets with representatives from the prepaid plan to discuss the amount to be paid to the hospital.
Assume you are the administrator who made the presentation. Create a response to the physician. Explain your response.
What is brand equity and customer equity? Discuss the advantages and disadvantages of each. Also, discuss why the marketers prefer customer equity.
Compare and contrast the exploit and explore innovation strategies. Describe a situation in which a specific type of organization might effectively use the explore strategy.
Explain how any cultural differences could become barriers affecting the communication process with health care providers. Include at least two references. Format your response consistent with APA g
How does effective communication incorporate the basic elements of communication?How might a provider encourage a reluctant consumer to communicate candidly?
Describe the issue and its impact on the population it affects most. · What arguments or facts are used in the article to support the proposed solution?
What recommendations do you have for the marketing mix? For example, should the advertising be changed or should the product be distributed differently? Be sure to use at least 3 resources to suppor
Explain the managerial responsibilities related to administrative ethical issues. If none were stated, what should have been done?
How does effective communication incorporate the basic elements of communication?How do the basic elements of effective communication differ from the basic rules of health care communication?
Describe the issue and its impact on the population it affects most.What arguments or facts are used in the article to support the proposed solution?
Can a company like Amazon.com have a strong business model but a weak strategy? Using the Internet, find Amazon’s most recent annual report and peruse its main sections.
Describe the target customer for the product/service in terms of relevant characteristics that impact the marketing strategy, including location (how it should be reached) and buying habits.
In what social context does the costa use their preferred outlet? e.g shopping, socialor business meeting;-what does the costa customer typically purchase(food or drinks)?
There are subtle differences in the fermentation process ofbetween old world wines and new world wines. Pick one of your favorite wines (or any wine of your choice) and research how it is fermented
Writing a 700- to 1,050-word essay in which you address the following: When should the Miranda warnings be given and why? How might this situation not require Miranda warnings?
Define your guiding principles or values for your selected business considering the topics of culture, social responsibility, and ethics.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not inclu
CarMax CEO Tom Folliart believes in a process of open, realistically optimistic communication. How would such a process work when the news is mostly bad?
Provide examples showing how demonstrative communication can be effective, ineffective, positive, and negative for the sender and receiver.