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Each Learning Team will develop a new consumer product tointroduce to the market. I would like to see some creativity with yourselection.
Did the moderator do an adequate job of getting the information needed by the SCC? Support your answer with thorough explanations. What would you have done differently and why
Discuss primary disadvantage of viral marketing.
What companies in your industry have a high level of corporate ethics?• Do corporate ethics differ in a global environment.
How does the current global economy affect REI retail operations?• What types of legal and regulatory forces affect REI in the U.S.?• What types of social and culture trends affect REI?
For this assessment, return to the REI case study. Choose a product category offered by REI and research the REI product line for this product.
Describe the company, its competition, and customer requirements.• Explain how the company's product strategy attempts to carve out a niche or maintain market share leadership.
Plan the tasks or tactics for a marketing mix (product, place, price, promotion) in various stages of the product lifecycle (introduction, growth, maturity, and decline).
Analyze distribution channels. (How does the organization get the product to market?• Analyze where the product is being sold and the approach to inventory.
Analyze the company's communication strategy• What are its communication channels and media tools
Analyze the marketing and sales portions of the Aircraft Equipment Maker Business Plan (linked in the Resources). Provide suggestions for improvement based on your analysis.
How will you track and measure response rates.
Identify the advantages and disadvantages.• Describe a situation when the analysis could be used.
Explain what differentiation strategy your company should undertake to encourage their target market to choose them over other competitors.Analyze what lessons you might learn from the Geek Squad ca
Risk within the Marketing World" Please respond to the following:
What would be your goals in terms of advertising this new program to current and prospective students?• What type of advertising strategy would you suggest for this new Social Media Marketing maj
Why is understanding culture critical for successful international business? Give examples of how understanding culture has been important for an international business.
Conduct a financial analysis using Excel.
describes BR Chicken's value proposition.
Describe how your marketing efforts and marketing mix will change with each phase in the product life cycle • Explain how the packaging you will use for your product or service will add value.
Determine how you will price your product or service. Talk about how you expect to remain competitive with your pricing and still earn a return on your investment. How will your product price compar
strength or opportunity, and create a marketing strategy that would promote a competitive advantage for this organization within the community being targeted.
Discuss the factors (select two ) that comprise family decision making. Compare and contrast three types of households.
Select a product and describe how marketing the product would differ when targeting a) the Depression Generation, b) the Baby Boom Generation, c) Generation X, and d) Generation Y. How does social
Select one religious subculture (MUSLIM SUBCULTURE). Select one product or service, such as a specific ethnic food product, a restaurant chain, grooming article, magazine, Internet entertainment sit