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Describe how Shopkick uses behavioral reinforcement to encourage specific kinds of shopping behaviors (e.g., store visits, looking for promotional products).
If you have a Facebook account, download the Facebook mobile handheld, and use it for approximately one week.
Website-Yelp is a social networking directory service. It helps people find local business based on location, ratings, and recommendations from friends.
Have each member of your group contact their bank to identify what mobile banking services, if any, are offered.
Conduct research on the relative advantages/disadvantages of Apple’s iOS vs. Android OS developed by Google and the Open Handset Alliance.
How are businesses, governments, and other organizations using mobile computing to enhance their productivity, efficiency and profitability?
Using a mobile device (e.g., smartphone or tablet) visit your college website and make a list of areas where the site performs.
Describe some of the latest advances in mobile computing devices. What trends do you see in the development of this equipment?
Evaluate the various mobile electronic payment processes. Which ones do you think are likely to emerge as the dominate method for mobile payment?
Briefly interview a handful of people in each group to identify their reasons for owning the kind of phone they do. Summarize your findings in a brief report.
Why have e-wallets not been widely adopted, and what will makers of e-wallets need to do to make this payment method more attractive to consumers?
Route 91 is a major eight-lane, east-west highway near Los Angeles. Traffic is especially heavy during rush hours.
What is a micropayment, and why is it beneficial to consumers and businesses that mobile payments systems can process these types of transactions.
Describe how advertisers may take advantage of GIS and GPS information to make their advertising and promotional campaigns more effective.
Service Problem Buses in certain parts of San Francisco have difficulty keeping up with the posted schedule, especially in rush hours.
Have you ever played popular mobile games like Angry Birds, Draw Something, or The Sims FreePlay?
Conduct a study on selling diamonds and gems online. Each group member investigates one company such as Website-bluenile, diamond, thaigem, tiffany.
Visit Website-amazon and identify at least three specific elements of its personalization and customization features.
Read Google’s new Privacy Policy. What types of information does Google collect about people who use its services?
Have each team study a major bank with extensive e-commerce offerings. For example, Wells Fargo Bank is well on its way to being a cyberbank.
Have teams investigate how B2B payments are made in global trade. Consider instruments such as electronic letters of credit and e-checks.
Working in a small group of three or four people, use the Internet to plan a trip to Paris. Have each individual, working independently, use the services.
What information is most supportive of your decision-making process? Was the experience pleasant or frustrating?
Why is cyber security a growing concern to business and government agencies? What steps is the government taking to protect the IT infrastructure.
List the pro’s and con’s of each e-business model. Consider factors like how each model might impact students’ willingness to use the site.