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Discuss the ethical issues of "Made in the U.S.A. - Dumped in Brazil, Africa, Iraq
You are at a party and someone asks you what you do for a living. You answer is "I am a systems analyst." They follow up with the question, "What is a systems analyst, and why would anyone want to be
Do marketers have an obligation to avoid marketing to vulnerable consumers as defined by Craig Smith and Cooper-Martin in "Ethics and Target Marketing: the Role of Product Harm and Consumer Vulnera
The argument that "anything legal is ethical" is insufficient as a basis for ethical behavior because the law usually does not apply to everyone and does not have enforceable rules.
Pick an aisle in a grocery store; for example, the cereal or snack aisle, or a specific food (yogurt or baby food, etc.). analyse the segments that are targeted and be detailed in youy response. Pro
The next year, retained earnings were listed at $5,400,000. The firm's net income in 2011 was $1,070,000. There were no stock repurchases during the year. What were the dividends paid by the firm in
Advise Graham of his rights and determine the probable outcome if Graham should bring legal actions against Speed Demons and the friends who removed him from the go cart
Because of the increasing medical concern over obesity in the United States, federal regulation of advertising has effectively reduced to one-tenth of all advertising during children's television p
Write an essay about a current event related to Health Policy. It can be local, state, national or international. You must use as least two outside sources in your work.
The core of organized crime activity is labor racketeering, business racketeering, money laundering, and the provision of illegal goods and services to countless numbers of customers.
How much influence does the health of a population have on the economy? What steps can we take to reduce this impact (positive or negative)?
Analyze the duty of loyalty in whistleblower cases to determine to whom loyalty is owed and who shows the greater duty of loyalty. Support your analysis with specific examples. Then, suggest at leas
In the study of personality, there are three important properties which are of central importance. Describe all three properties and explain why they are so important for marketing and consumer res
Why is an opinion leader a more credible source of product information than an advertisement for the same product? Are there any circumstances in which information from advertisements is likely to
List and BRIEFLY discuss the FOUR stages of consumer buying decision process. How might a manufacturer of automatic washers and dryers use a decision process approach to better understand how consum
Analyze whether Ethel an intended beneficiary of the contract? You must explain who or what is an intended beneficiary in your analysis.
Find an example of product contamination that occurred and discuss the way in which the organization rejected. What should an organization do to prepare for such a risk?
What is the stategic alliance between HP Hewlett Packard and Hitachi and Samsung, if any?
Choose two public corporations in an industry you are familiar with- one that has acquired another company and operates internationally and one that does not have a history of mergers and acquisitio
How does Oberweis segment its overall market? Who are some of the market segments that serve as target markets for Oberweis?
For the corporation that has acquired another company, merged with another company, or been acquired by another company, evaluate the strategy that led to the merger or acquisition to determine whethe
Include an As-Is process Flow and create a To-Be flow to demonstrate the improvement. Be sure to highlight what the improvement is (resource, cost, production rate, etc). Discuss metrics to Evaluate
When the local customs and laws conflict with the customs and laws of an organization operating abroad, which should prevail? Explain why.
Because of recent changes in your organization, one of your employees was given the task of writing several business reports. You believe that his writing skills are not first-rate. When he provide
Compare and contrast the protection to intellectual property provided by trade secrets relative to that provided by patents. What important defense is available to defendants in trade secret cases