Assignment:
Question 1. Review the Zappos Corporate Culture Presentation at https://www.youtube.com/watch?v=pyIFsDyn6m8.
Using the material from the text, discuss ways a corporation's structure and culture can be internal strengths or weaknesses. Do you think the corporate culture at Zappos would be effective in all companies? Why or why not? Can you identify a corporate strategy that would not benefit with this type of corporate culture?