For your Research Paper, you will choose one of the health care organizations listed below and conduct an analysis of their strategic planning and evaluation of the organization in an eight- to- ten (excluding title and reference page) paper.
You should utilize any and all information available about the organization. Examples of valid sources can include, but are not limited to, organizational websites, annual reports, personal interviews with organizational leadership, investigative reports, government reports, and conference transcripts. Your Research Paper must include a minimum of five of the key areas, concepts, and strategies outlined throughout the text. These include, but are not limited to:
a. Internal and external assessments
b. Competitive marketing analysis
c. Identification of stakeholders
d. Overview and assessments of services provided
e. Competencies and resource
f. Public entities and regulatory requirements
g. Demographics served
h. Strategic financial planning
i. Financial and operational outcomes
j. Current and future direction of the organization of choice, etc.
Health care organizations of choice are:
Hospital Corporation of America (HCA)
Tenet Health System
Mayo Clinic
Henry Ford Health System
Centers for Disease Control (CDC)
Children's Miracle Network
Deborah Heart and Lung Center
Medtronic
Veterans Health Administration (VHA)
National Institutes of Health (NIH)
Planned Parenthood
Indian Health Service (IHS)
Health Markets