You are to create a global business plan for Sierra Leone regarding the implementation of a facility to refine diamonds, include the following: :
Business Objectives
? What do you want to achieve by entering this country?
– Revenues
– Share of Market
– Other non-financial measures such as brand loyalty, distribution networks, political objectives, etc.
? Strategic Thrust
? Given these country factors and your business objectives, how do you intend to enter this market?
– Export/Import
– Strategic Alliances
– Franchising
– Licensing
– Joint Venture
– Internet
– Other
? What are the benefits, costs, and risks of your chosen approach over others?