Could you help me answer the question below? I just need a short and quick answer.
You are the CEO of a firm currently earning $10M/year in economic profits. Your head of marketing comes to you with what she calls a brilliant marketing campaign. The campaign costs $6M, and is a go-big-or-go-home campaign: there's a 70% chance it will increase revenue by $9M, and a 30% chance it will increase revenue by only $4M. Do you approve the campaign?