PRESS RELEASE AND CRITIQUE
Press Release Analysis
Locate a recent electronic version of a print advertisement.
Write a 350- to 700-word analysis that addresses the following questions:
Who was the target audience?
What was the intended effect?
Was the advertisement misleading or not--and how?
Choose an organization, business, or corporation. --CARDINAL HEALTH---OR ---HYUNDAI---
Search the organization's, business's, or corporation's website for a recent press release. Titles might include words such as public relations, media relations, or news. --SEE ATTACHMENT FOR CARDINAL OR LINK FOR HYNDAI -- https://www.hyundaiusa.com/about-hyundai/news/Corporate_hyundai-motor-america-reports-its-best-november-ever-20151201.aspx
Press Release Critique
Write a 350- to 700-word critique depicting the effectiveness of a press release.
Include a short synthesis of the main differences between advertising and public relations.
Attach the press release and a copy of the advertisement to your paper.
Format your analysis and critique consistent with APA guidelines.
Submit both parts of your assignment to the Assignment Files tab.
Attachment:- cardinal.rar