Essay
Body of the report
details of the product or service
- assessment of the market opportunity
- identification of target customers
- barriers to entry and competitor analysis
- experience, expertise and commitment of the management team
- strategy for pricing, distribution and sales
- identification and planning for key risks
- cash-flow calculation, including break-even points and sensitivity
- financial and other resource requirements of the business.
The criteria for the final repot is as follows:
Presentation: Letter of transmittal, Cover page, executive summary, table of content, page numbering, conclusion, charts and images.
Self reflection based on the feedback from the Pitch