Please use sentences and paragraphs. Bullet points may be used for specific facts only when numbered information is helpful to your answer.
Write a tagline for your charity, not what they have but what they should have. It should be six words or less. Then, develop an elevator speech for your client that is about 21-words in length. This is the length of a seven-second sound-bite that a TV reporter would want when interviewing your client. Why do you believe your message is significant?