Assignment Part 1: Starbucks Business Report (3,500 words)
You are required to write a Business Report for the CEO on the performance of Starbucks using independent research and the case study (case 25) that appears on pages C-200 to C-209 of Part 5 in the Core Textbook, Autumn term 2019: Setting the scene: The CEO of Starbucks is considering their options over the next 3 years.
Your Business Report should provide the CEO with clear and concise information that will guide them in their decision-making process. You should use the Starbucks case study and also provide evidence of further independent research to support your answers. Your research data must not be older than 3 years. Data prior to January 2017 will be ignored for marking purposes.
Part 2 - Starbucks' Stakeholder Report (500 words).
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