Discussion Post
Read the radio station case study in Chapter 1 of the textbook, then write a three-page paper that proposes how the results would change if the radio station also had information on the locations and occupations of their listeners. Also, discuss how each piece of information in this case study information could be collected.
Textbook: Laursen, G.H. N., & Thorlund, J. (2016). Business Analytics for Managers: Taking Business Intelligence Beyond Reporting (2nd Edition). Wiley Professional Development (P&T).
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.