Review the SWOT Analysis information located in Chs. 2 and 3 of the Strategic Managementtextbook, and additional University Library sources found on the Week 2 Electronic Reserve Readings (https://phoenix.libguides.com/BUS475/wk2) page to see the types of information that companies or industries include.
Write a 300-word paper in which you address the following:
- Discuss the elements of a SWOT analysis. What elements to all SWOT analyses have in common? Why might some be different?
Textbook for this class:
Strategic Management: Text and Cases, 7/e
Gregory G. Dess, University of Texas at Dallas
G. T. Lumpkin, Syracuse University
Alan B. Eisner, Pace University
Gerry McNamara, Michigan State University
ISBN: 007786252x
Copyright year: 2014