Using your imagination and the motivation theories presented in this chapter, recommend three ideas that Bob can use to make the associates or Sandwich Artists a little bit better. ( Note: I have my students visit one or two Subway ® stores and while they are waiting in line, ask the associates a) how long they have worked there; ( b) what they like about working at Subway ® ; and ( c) do you see this as job or a career? Why?
2. How does commitment to being the best " Sandwich Artist ® " influence employee performance?
3. Would you like to work for the owner Mark and Jake? Why? Why not?