Solved: Why would opening up the sales funnel bring in more customer, Marketing Management

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Why would opening up the sales funnel bring in more customer

Problem

Watch the video to answer the prompt below.

a) What is the role of the Yelp! Sales Team?

b) What are the impacts, benefits and costs of a ‘bigger sales force' on Yelp!, and Yelp's customers?

c) Why would ‘opening up the sales funnel' bring in more customers?

d) What is the relationship between account retention and the sales force, at Yelp!

e) What did you learn from this reading, and from exploring more about Yelp?

The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

Attachment:- Video.rar

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Marketing Management: Why would opening up the sales funnel bring in more customer

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