Title: Why Should a Manager Care About Data Warehouses and Business Intelligence?
Imagine that you are a mid-level manager at the 7-11 company. Write one or two paragraphs in response to the question "Why should I care about data warehouses and business intelligence? In answering the question, you should keep the answers to the following questions in mind:
What is the relationship between relational databases, data warehouses, and data marts?
What is ETL, information cubes, information cleansing, and multidimensional analysis?
How might you (as a manager at the 7-11) make use of data mining techniques?
How might you (as a manager at the 7-11) make use of business intelligence tools?
How might you (as a manager at the 7-11) make use of data visualization tools?
What would your firm's decision-making processes be like if there were no data warehouses and business intelligence tools?