Question: The retailer should give customers the opportunity to teach the retailer what he or she wants, remember it, give it back to him or her and keep his or her business." Agree or disagree by selecting one of the following to provide an accurate response. Question options: Relationship Marketing now gives customers an opportunity to target a company This is too much work and too expensive for most retailers to even contemplate. A learning relationship is needed to develop progressively more value for and with individual customers. Customers do not teach companies -- companies educate their customers. Retailers can accomplish this with people alone - most retailers already have their people learn from customers and use this knowledge to serve the customer in the future