1) Why is the relationship between the buyer and seller increasingly important to successful B2B marketing practices?
2) How would a marketing manager or management team overcome the difficulties faced in trying to ensure ethical standards at the micro or macro level of marketing?
With these thoughts in mind:
Post a brief statement by Day 3 in response to both prompts, including the themes from both prompts in your response. Be sure to clearly justify your rationale by providing supporting examples and relevant concepts from your rea