Why is reputation so important to an organization


Discussion Questions

I.

Why is reputation so important to an organization? Answer one of the following questions:


*Is it true that when the reputation of one company suffers, there is a trickle-down effect whereby all stakeholders lose something when the company is cast in a bad light because of ethical violations?


*What evidence would you look for that would assure you that a company's concern for the environment is nothing more than window dressing to ensure market position?

II.

If you were charged with developing an ethics program for your workplace, would you choose a values-based program or a compliance program. When benefits do you see in either choice?

III.

Do you think cultural diversity contributes to a stronger ethical business environment. How? What suggestions might you make to incorporate cultural diversity in your workplace ethics program?

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Financial Management: Why is reputation so important to an organization
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