Assignment task:
Course: Managing innovation.
Yervoy case:
What are the likely reasons for the fact that initial breakthrough came from a university? Why did it take so long to transform a brilliant scientific idea into a useful product? In the end, why was it Medarex that could produce a product candidate? Why did Medarex engage in the collaboration with Bristol Myers Squibb? Why do you think that Bristol Myers Squibb acquired Medarex in 2009 - and why did Medarex' owners sell?