Why companies engage in foreign direct investment
Question: Using any two of the four FDI theories [international product life cycle, market imperfections, eclectic, market power], explain why companies engage in foreign direct investment.
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Advise a chain of movie theatres on a differentiation strategy to restore its flagging profitability. Use the value chain framework.
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Using any two of the four FDI theories, explain why companies engage in foreign direct investment.
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