Discussion Post
For this discussion, you will research peer-reviewed journal articles on one of the 4Ps - Price. Discuss why this might be one of the most important of the 4Ps. Once you have selected your peer-reviewed journal articles, post a synopsis of the major points from the research you read. Use subject headers for each of the article titles. Cite the author within the write-up.
The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.