Problem
i. Who was Charlotte Beers as a person and what situation did she find herself in?
ii. How would you evaluate Charlotte Beers attempt to develop a Mission for OM? Is it clear? Is it desirable to key stakeholders? Is it feasible?
iii. How did Charlotte build credibility?
iv. How did Charlotte create trust with her followers in the organization?
v. Is Charlotte a great, good, bad leader? Why?