Problem
Prompt- Given the large amounts of data that are available to the organization, marketing operations analysts may become overwhelmed and find it difficult to select its segmented market (Oztekin, 2018, pg. 364).
Taking an opposing view
Address the topic
• Whether or not marketing analysts can become overwhelmed
• What is meant by segmented market?
• What marketing plan you think is necessary to gain market share?
• What marketing initiatives you think can be used to improve clinical workload?
• Who should be involved in developing a marketing plan?
• What you learned from the article. Use competing facts, figures, and assumptions.