Who is the target market and target audience


Question: Current ad campaigns depict middle-aged adults studying online and emphasize the flexibility of earning a degree part-time. For this ad campaign, who is the target market and target audience? Question options: The target market and target audience are the same - mid-career professionals who want to upgrade their skills. The target market and target audience are the same - anyone who might be interested in the university's services. The target market is anyone who might be interested in the university's services; the target audience is mid-career professionals who want to upgrade their skills. The target market is mid-career professionals who want to upgrade their skills; the target audience is anyone who might be interested in the university's services.

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Marketing Management: Who is the target market and target audience
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