Siemens Energy case
Imagine that you are a senior advisor to Wolfgang Dehen, CEO of Siemens Energy. Prepare a memo for Dehen about how Siemens Energy should approach renewable energy. Specific topics that the memo should address include but are not limited to the following:
1- Which renewable energy resources should Siemens Energy invest in?
2- How should Siemens come up with innovative new energy technologies? Develop them? Create strategic alliances? Acquire other companies?