Question 1
Sets of connections between otherwise discrete, separate entities are known as:
A. Communities.
B. Environments.
C. Networks.
D. Conclaves.
Question 2
Metcalfe's Law is the precept that:
A. Network value increases with network size.
B. People are four times more likely to seek the advice of "e-fluentials" than of average users.
C. The number of people who may potentially be exposed to word-of-mouth information about a product grows exponentially.
D. The size of the network has no influence at all on the number of people exposed to the information.
Question 3
A bit is either:
A. In digital or analog form.
B. A 1 or 0.
C. Divided into a packet or a datagram.
D. A decimal or a pixel.
Question 4
Which of the following is NOT a hardware-related implication of the Internet for the end user?
A. Resolution
B. Memory
C. Processing speed
D. User-friendliness
Question 5
The "eight-second rule" describes:
A. The download speed limit of most potential Internet customers.
B. The data transfer speed of a high-speed Internet connection.
C. The processing speed of a DSL line connection.
D. The Internet connection speed of a wireless connection.
Question 6
Most users access the Internet via:
A. Local telephone lines.
B. Cable television.
C. Backbone providers.
D. National isps.
Question 7
Companies desiring large amounts of bandwidth access the Internet via:
A. Local telephone lines.
B. Cable television.
C. Backbone providers.
D. National isps.
Question 8
The degree to which technology and personal experience influence the end user's perception of the Internet environment is known as:
A. Telepresence.
B. Sensory breadth.
C. Sensory depth.
D. Interactivity.
Question 9
Two dimensions on which, according to Steuer, technological factors influence a person's perception of the Internet environment, are:
A. Sensory breadth and sensory depth.
B. Vividness and interactivity.
C. Telepresence and moderation.
D. Speed and range.
Question 10
__________ refers to the nature of the relationship between one of the agents and the computing environment.
A. Sensory breadth
B. Telepresence vividness
C. Real-time activity
D. Machine interactivity
Question 11
A link between buyers and sellers characterized by information technology and interactivity is known as:
A. Salience.
B. Telepresence.
C. A computer-mediated environment.
D. Human-computer interface.
Question 12
__________ is an example of an international, non-governmental organization.
A. The World Trade Organization (WTO)
B. The Internet Corporation for Assigned Names and Numbers (ICANN)
C. The Federal Trade Commission (FTC)
D. The Securities and Exchange Commission (SEC)
Question 13
The __________ decides whether Internet service providers will be required to offer access to high-speed Internet capabilities.
A. ICANN
B. FTC
C. FCC
D. FDA
Question 14
The oversight responsibility of the FDA in Internet policy matters has been extended to:
A. Internet advertising.
B. Internet access.
C. Internet broadband use.
D. Internet communication.
Question 15
The Digital Millenium Copyright Act of 1998 had the effect of:
A. Preventing anyone from publishing copyrighted material on the Internet without permission.
B. Requiring webmasters to pay publishing royalties to fiction and non-fiction authors for previously unpublished work posted on the Web.
C. Requiring webcasters to pay royalties to record companies and musicians on music broadcast over the Web.
D. Allowing the government free access to all digital materials on the Internet.
Question 16
The key objective of the 1996 Telecommunications Act is:
A. The prevention of copyright infringement.
B. The regulation of Internet advertising.
C. The prohibition of fraudulent and illegal claims by online marketers.
D. The provision of universal service.
Question 17
The exposure of children to adult-oriented material, alcohol, and tobacco is a __________ issue, and activities like these may lead to the imposition of government regulation of the Internet.
A. Capacity
B. Digital divide
C. Access
D. Central exchange
Question 18
The "digital divide" refers to:
A. The rivalry between national and local isps.
B. The benefits and opportunities that users have that non-users have not.
C. The access and transfer speeds of wireless versus wired Internet connections.
D. The difference between universal service and government-regulated service.
Question 19
Restrictions on how alcohol and cigarettes are marketed on the Internet are examples of:
A. Method regulation.
B. Branded environments.
C. Product regulation.
D. Meta tag regulation.
Question 20
When a user cannot exit a Web site using normal browser controls, the user is said to have been:
A. Mousetrapped.
B. Pagejacked.
C. Meta-tagged.
D. Paid placed.