1. Which growth strategy would you say is the most successful? Defend your answer.
2. What is the difference between a merger and an acquisition?
3. Develop a BCG matrix for Adidas.
4. Why would a sport organization use a focus strategy rather than try to appeal to all customers?
5. Give examples of "other" functional departments.
6. Is it ethical to copy other teams' or companies' ideas through benchmarking?