Discussion Post
As new markets open beyond national boundaries, global companies are undoubtedly impacted by cultural practices defined as acculturation, assimilation, or ethnocentrism. These practices could be geared towards either internal culture changes or external marketing strategies.
Which do you think would be an example of a good cultural practice? Why? Provide a descriptive example to support your point.
The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.