Question 1
Salespeople act on behalf of their companies by doing which of the following?
Question 2
Which of the following, according to the e-book, are NOT types of order getters; that is, they actively seek to make sales by calling on customers.
Question 3
The process of asking questions to identify a buyer's problems and needs and then tailoring a sales pitch to satisfy those needs is called ________________.
Question 4
Which of the following are the most common ethical issues facing salespeople?
Question 5
___________ is the process of identifying and qualifying leads in order to grow new business
Question 6
_________ are salespeople who are not employees of the company. They set their own hours, determine their own activities, and for the most part, manage themselves.
Question 7
___________ is a catchall phrase for the online channels of communication that build communities
Question 8
Loyalty has two dimensions. One dimension of loyalty is customer loyalty, meaning that the customer buys the product regularly and does not respond to competitors' offerings.
Question 9
Customer satisfaction is typically defined as the feeling that a person experiences when an offering meets his or her expectations
Question 10
The CAN-SPAM Act prohibits the use of e-mail, faxes, and other technology to randomly push a message to a potential consumer