When studying culture, the challenge for marketers is to determine whether culture
A. can help identify a particular group that might be interested in the marketer's products.
B. reinforces cultural stereotypes.
C. is regional or national.
D. is related to educational achievement.
2. The _______ made unfair and deceptive advertising illegal.
A. Telemarketing Sales Act
B. Wheeler-Lea Act
C. Federal Food and Drug Act
D. Consumer Product Safety Act