1. When is it appropriate for the firm to look to the market when developing its strategy?
A. To develop unique products or capabilities not yet present in the market. B. To identify unfilled niches in mature markets. C. When material costs are high D. A and B E. All of the above.
2. Which of the following is NOT a reason why it is important for the manufacturing strategy to match the overall strategy of the firm?
A. To utilize obsolete equipment. B. Inefficient use of equipment. C. Inability to meet customer requirements. D. Unnecessary capital investments.