When? coca-cola licenses bottlers in various markets, Marketing Management

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When? coca-cola licenses bottlers in various markets

Question: When? Coca-Cola licenses bottlers in various markets that buy its syrup concentrate and then? carbonate, bottle, and sell it to retailers in local? markets, it is engaged in a? ________. Question content area bottom Part 1 A. ?manufacturer-sponsored wholesaler franchise B. corporate VMS C. ?manufacturer-sponsored retailer franchise D. ?service-firm-sponsored retailer franchise E. horizontal marketing system

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Marketing Management: When? coca-cola licenses bottlers in various markets

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