Discussion Post
The producer of white canvas tennis shoes (Keds) was close to being extinct during the 1980s. This was because of competitors such as Nike, Reebok, and Adidas taking away several of its customers. If you were at the helm of Keds during that time, what would you have done to turn the company around?
The response should include a reference list. Using one-inch margins, Times New Roman 12 pnt font, double-space and APA style of writing and citations.