What was it about their message about rhetorical appeals


Problem

Review the Rhetorical Appeals, specifically emotional appeals. The moral entrepreneurs that drove the satanic panic were obviously successful. Consider the effect it had at the time and that people are still writing about it and talking about it today. What made them so successful? Why did they have such an impact? What was it about their message about them and about the audience that turned this into phenomenon that lasted for years?

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