Please go here for the relevant case:
https://www.prnewswire.com/news-releases/avg-technologies-announces-filing-for-proposed-initial-public-offering-137268478.html
with complete information available here:
https://www.google.ca/url?sa=t&rct=j&q=&esrc=s&source=web&cd=2&cad=rja&ved=0CDoQFjAB&url=http%3A%2F%2Fcdn.transtutors.com%2FUploadAssignments%2F252262_2_Case-AVG.docx&ei=LlGFUZrrNYT94APU-IDoDA&usg=AFQjCNG5qWT3m7kshS3ogVF_l5cQHm_jDQ&sig2=MGqqHG6lpc8P_Y8xP6IbCg&bvm=bv.45960087,d.dmg
What type of IPO should AVG use - a traditional IPO or an online auction? Based on your analysis and findings, what would you recommend to the executives of AVG? Please explain your reasoning in detail.
To answer the above question, please include responses to the following issues together with other issues that you think are important:
- The type of investors AVG is likely to attract
- The lessons learned from Google and Morningstar from their auction IPOs
- Advantages of each type of IPO
- Costs of each type of IPO (e.g., US Securities and Exchange Commission fees, stock brokers' commission, other fees, etc., but how much? Please provide numbers and ratios in the paper.)
- Risks of each type of IPO