Discuss the below:
Decision making under uncertainty
Equipment Favorable market Unfavorable market
Sub 100 $300,000 -200,000
Oiler J $250,000 -100,000
Texan $75,000 -18000
Ken has the above equipment options to buy to stay competitive. Ken is optimistic by nature.
A. What type of decision is Ken facing? I said Decsion making under Uncertainty
B. What criterion should he use? I said Maximax.
C. What alternative is best? I said Sub 100.
Bob,Kens brother, is pessimistic by nature and has the same equipment options above.
A. What decsion criterion should he use? I said Maximin.
B. What alternative will he select? I said texan.