What they offer that is different or attractive to consumer


Problem: Marketing Strategy

• Who are the competitors in this space?

• What are the overarching benefits they have to offer the consumer? What do they offer that is different or attractive to the consumer?

• What gap will you fill by offering your redefined or new product or service?

The response should include a reference list. Using one-inch margins, Times New Roman 12 pnt font, double-space and APA style of writing and citatios.

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Marketing Management: What they offer that is different or attractive to consumer
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