Question 1. Analyze peer-reviewed articles related to emotion-based persuasive advertising and content analysis.
2. Write a 1,050- to 1,400-word paper by addressing the following:
• What theories have been used in peer-reviewed research when investigating emotion-based persuasive messages?
• What has peer-reviewed research revealed about the implications of emotion-based persuasive messages?
• What type of research methods have been used in peer-reviewed research related to emotion-based persuasive advertising? Why do you believe these research methods were chosen?
• What are the advantages and disadvantages of using content analysis for emotion-based persuasive messages in online advertising?
• Where did your team members agree and disagree on coding and analysis, and why?
• What final conclusions and implications would you draw about your content analysis findings?
• What additional specific research questions and hypotheses might you propose to uncover what you do not know about emotion-based persuasive messages in online advertising?
3. Reference at least three peer-reviewed sources in your research for this assignment.
Present the results of your research to the following requirements: 10 x 5 x 10 (No more than 10 Microsoft® PowerPoint® slides, with no more than five lines per slide and 10 words per line). This also includes a summary slide.
• For Online and Directed Study students, these are Microsoft® PowerPoint® presentations with notes.
Format your assignment and all sources according to appropriate course-level APA guidelines.